Today's digital printing market is increasingly competitive, and when you just do not have the time to waste on extra steps, you need a simplified process that still produces high-quality results. Textile printing, for example, is one of those applications that once required several steps to complete. But that is changing with the rise of direct-printable fabrics, which has seen much growth over the past few years and has many uses in the signage industry.

In traditional dye sublimation fabric printing, you first print a reverse image of the graphic onto transfer paper and then run both the textile and paper through a heat press. Once the fabric is removed, the image has sublimated from the paper to the fabric and is permanent. But with direct-printable fabrics, the need for transfer paper and a heat press is eliminated.

Direct printing technology takes a cumbersome step out of the printing process, and wherever a step can be omitted and time can be saved, it is so valuable to the print provider. Even with fewer steps and a faster turnaround, there is no drop off in print quality, which often happens when the process in simplified. Without the extra step you can possibly cut production time by 30-40%. Now, instead of dedication two employees to a single job, one can operate the direct print-to-fabric printer, while the other takes on different projects.

It's also good to mention that while elimination the need for transfer paper, you are becoming a bit more green. Without the use of transfer paper, your facility's waste is reduced. You're taking away a consumable because there is no use for it anymore.