When you begin the process of setting up and developing a vehicle wrap for your clients it is extremely important to do the necessary steps to making it easy on your clients, your designer, and ultimately, yourself. The following insights on making sure you cover your bases will make the overall wrap process, including the installation, efficient and stress-free.
One key thing you will want to do early on is take the extra time to create a dialogue with the graphic designer. When you begin working for a client, go out of your way to discuss his or her designs before and after the install, explaining what worked and what did not.
The reason you will want to take extra time, which can take up several hours of phone conversations, emails, and face to face meetings, is that you want to help your graphic designer understand the installation process. Many wrap designs will either not fit properly or will be far too complicated that it makes the overall installation process longer and more difficult. Keep in mind that a graphic on a layout looks flat, but will be applied to a surface that has contours and recessed areas.
Another thing you will want to do in the early stages is take a look at an actual picture of the vehicle online before completing the design. This helps the graphic designer see more of the 3-D aspects and work around them during the design process. Secondly, encourage the graphic designer to make the designs more simple in terms of text and images. A very common error when developing wrap designs is to include too much information and imagery. The most effective designs, which garner the most attention, are the simplest. Also, in terms of installation, simple designs are easier to install.
Lastly, ask your graphic designer to send you the layout before it is approved by the client. This will give you the ability to make a few suggestions that will make the installation quicker and less stressful. Taking ten minutes to do this can save hours of installation, especially on fleet jobs.
Doing all of these little things before the install will make the entire process more efficient, which in turn, will increase your profits and free time. You want to treat installing graphics as a business and try to make it as streamline as possible.
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